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News

The Football Week
thefootballweek.com > 09/09/2026 > football-personal-branding

Do Footballers Need to Be Superstars to Build a Brand?

4+ day, 20+ hour ago   (997+ words) For decades, football’s commercial landscape appeared simple. The biggest players attracted the biggest brands. Global superstars dominated sponsorship portfolios, fronted global campaigns, and earned more off the pitch than on it. The assumption became entrenched: if you were not an…...

The Football Week
thefootballweek.com > 08/21/2026 > nike-football-nostalgia

Nike, Football and the Power of Nostalgia

3+ week, 3+ day ago   (437+ words) I usually write in the third person; however, I find this a wonderful occasion to switch things up and write in the first person. The day I wrote this article, Nike released its “RIP the Script” campaign for the World…...